The Web is changing very rapidly. As social media has taken on a life of its own, many people are asking what’s next for the Internet. Even though there are many options to consider, Web 3.0 is going to be about user behavior. Sites have already begun using user behavior to shape the online buying experience.

The concept of Web 3.0 really focuses on collecting information about you from a variety of sources and using that data to improve your online experience. This evolution hopes to eliminate the vastness of the Internet and provide you with the information, products, and resources that are most meaningful to who you are and what you want.

What makes this concept of Web 3.0 so appealing is behavior data. The next version of the Internet all types of online behavior will be tracked closely. Everything from on-site behavior to purchase behavior like order size and frequency will be combined with preference to shape your online experience. The more data available the more predictive the experience can become.

In addition to collecting real time information, Web 3.0 is flexible enough to allow online merchants to integrate user history – past purchases, preferences, and actions around promotions and other once in time events. This allows each online retailer or provider to create unique user profiles based on purchase history, learned preferences and individual behavior to drive personalized recommendations.

Technology deployed in the Web 3.0 world is sophisticated and secure. This technology is used to track behavior and aggregate patterns of behavior over time. The more information collected the more accurate a personal profile can be, predicting your future browsing and purchasing behavior. This allows for a level of customization than can dramatically improve your online browsing experience and satisfaction.

Some individuals are going to be significantly concerned about what data is being tracked and how that information is being used. I believe that all users must give their permission to be fully engaged in a Web 3.0 world. Once information is given, the user experience can be liberating, allowing your past behavior to shape your buying experience. This might actually cut down on much of the inaccurate and unrelated solicitations you receive today.

Signs of a Web 3.0 world are already starting to appear. Web sites are doing more tracking, analyzing, and customizing that ever before. Keep your eyes open for more sophisticated buying experiences and realize that another huge transformation is about to begin.

Want to find out more about Web 3.0? Follow the discussion at the Internet marketing forum. Learn how to improve your search engine results with today’s leading SEO training program.

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Duration : 0:2:50

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There are three separate battles: MSN vs Google, Google vs Yahoo, and MSN vs Yahoo.

Produced by Beau Lewis, Peter Furia and David Fine. Directed by David Fine. Created by Seedwell.
—————
LYRICS

Yahoo:
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Lets both lift our hoods and compare index size

Duration : 0:2:20

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Duration : 0:3:25

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Duration : 0:2:11

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