Understanding A Meta Tag
HTML has certain tags, called Meta Tags, the represent metadata about a specific webpage. When viewing a webpage, you will not see the Meta Tab nor does it have any impact on the appearance of the web page. If a user wants to view the Meta Tags associated with a webpage, they have to view the HTML source code for that webpage.
There are two different types of Meta tags, the meta description tags and the meta keywords tags. The meta description tags are worn to describe the website and what it has to recommend. If the webpage is about drug rehab then the meta description would be something akin to “information on drug rehab”. The meta keywords tags are lexis that are worn to describe the webpage that you want to have included in the hunt results of hunt engines. For instance the drug rehab page would have keywords such as drug rehab, alcohol rehab, drug abuse, drug prevention, help with drugs, drug rehabilitation, etc. The language are obvious to the quest engines and when the consumer spaces one of the keywords in the explore engines seek prevent and hits record your webpage will be included in the results.
The Two type of tags are located in the heading of the HTML code on your page usually in this manner: [I:http://www.seotruth.info/wp-content/uploads/2010/02/JustinHarrison0.jpg]
The main goal of the meta tags are to allow the web crawlers to learn about the purpose of the page. When the search engine is instructed to find a specific page related to a keyword the making the likelihood of your webpage.
SEO or Search Engine Optimization dictates that you generate keywords that are express to your location and that the meta tags you establish in your heading be found on your webpage as well. So if you graph to use meta keyword tags such as flower boxes and dog treats on your drug rehab page you should have that information on the page in order for the quest engines to not throw your place out as refuse gist.
There are some web crawlers that flaunt meta keywords tags and meta description tags such as the larger search engines like Google and Yahoo. These web crawlers will search the contented of your locate instead for the allied keywords that are being searched and this is how they learn about your situate.
Unfortunately, this is necessary because of the rampant abuse of unrelated Meta Tags by webmasters in an attempt to drive traffic to their sites. Keep this in mind when you are deciding what content to place on your site. If you want a webpage to be identified by the large search engines for a specific topic, make sure that you include the key term several times in your pages text. If you want your site to be listed as one of the top results for search engines, make sure that your site contains well written information that is related to the the theme of your webpage and is obviously written by a human knowledgeable on the subject.
Justin Harrison is an internationally recognised Internet Marketing Consultant expert who provides world class Search Engine Optimization to website owners. For more information visit: http://www.seorankings.co.za